The People Behind OB1
Meet the Team
We are more than a dispensary — we are a crew of cannabis enthusiasts, community members, and dedicated professionals who love what we do and who we serve.
The OB1 Story
OB1 Obi-Wan Cannabis was born from a simple belief: everyone deserves access to quality cannabis in a welcoming, judgment-free environment. We planted our roots in Sunland Park, NM — right on the border — to serve both New Mexico residents and the millions of people in the El Paso metro who deserve a better dispensary experience.
Our name says it all. Like the wise Jedi master, we guide you on your cannabis journey with knowledge, patience, and a little bit of magic. "The Force is Local" is not just a tagline — it is our promise to this community.
What Drives Us
Community First
We are proud to serve Sunland Park and the greater El Paso region. This is our home, and we treat every customer like a neighbor.
Expert Knowledge
Our budtenders are trained cannabis specialists who stay current on strains, terpenes, and the latest products so they can guide you to the right choice.
Welcoming to All
Whether you are a first-timer or a seasoned enthusiast, our team meets you where you are — no judgment, just good vibes and great cannabis.
Our Budtenders
Every member of our team goes through rigorous cannabis education so they can answer your questions with confidence. From terpene profiles to dosing guidance, we have got you covered.
Flower Specialists
Ask us anything about our flower specialists selection.
Edibles & Concentrates
Ask us anything about our edibles & concentrates selection.
Vapes & Accessories
Ask us anything about our vapes & accessories selection.
Want to Join the OB1 Family?
We are always looking for passionate, knowledgeable people who love cannabis and love their community. If that sounds like you, reach out.